IS A PICTURE WORTH A THOUSAND WORDS? 🤔

Visual communication is perhaps the most under-used type of miscommunication. Visual communication is the use of art, photos, graphics, and charts to convey information. The addition of these to a written or spoken message can make a big difference in how your message is received.

Visual components can be a helpful tool to use in your communication. In this post, we will discuss 3 things to remember when incorporating visuals into your communication!

1. Consider your audience. It is critical to tailor your visuals to your audience’s needs and their level of knowledge on your subject matter. You should also take your allotted time into account as you don’t want your visual components to cause you to get behind on your presentation if you have a limited amount of time to get your message out.
2. Visual communication should complement your spoken or written communication, not overtake it. Visuals are an accessory to your bigger message, they shouldn’t be the entire message. YOU are the center of the message you are conveying. Take care to make sure that any photos, graphics, or slides you use as part of your message are making your message stronger or driving it home. If the visual becomes the main point that the audience remembers, your message may be lost.
3. Keep it simple. Any visual communication you use should be easy to read, easy to follow, and contribute to your overall message. Depending on how you are presenting your visual material, you need to be aware of font-size, colors, contrast, and the number of visual items used.

Visual communication can be a powerful tool in your communication arsenal. When used correctly, it can help you deliver your message with impact and create a lasting impression in those you are trying to reach.

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Ciao for now!